July 23, 2014
EVANSTON, Ill. -- Bidding is now live at NUPurplePricing.com for single-game tickets for Northwestern Football home games against Nebraska (Oct. 18) and Michigan (Nov. 8). Single-game tickets for the Wildcats five additional home games at Ryan Field will go on sale to the public on Thursday, July 31, at 9 a.m. CT.
Beginning today, fans can visit NUPurplePricing.com and bid for their chance to secure tickets for the Oct. 18 (Nebraska) and Nov. 8 (Michigan) games. All fans will pay the same low price, so there is no benefit to waiting to claim the best possible seats. Those who bid at a higher amount than the final sale price will be refunded the difference.
Debuted during the 2012-13 Northwestern basketball season in conjunction with Northwestern economics professor Jeff Ely and Kellogg School economist Sandeep Baliga, Purple Pricing is a version of a Dutch Auction that ensures all fans pay the lowest market price.
Single-game tickets for Northwestern's five other home games (Aug. 30 vs. California; Sept. 6 vs. Northern Illinois; Sept. 20 vs. Western Illinois; Oct. 4 vs. Wisconsin; Nov. 29 vs. Illinois) will be available at 9 a.m. CT on Thursday, July 31, at NUSports.com or by calling 888-GO-PURPLE.
Northwestern football season tickets are available now online
or by calling 888-GO-PURPLE and remain the only way to guarantee seats for all seven exciting home games at Ryan Field.
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